OpenAI has officially launched its artificial intelligence video generator, Sora making is accessible to anyone in the United States. The announcement came on Monday, it revealed that Sora which was initially introduced in February, earlier was only accessible to a limited group of people including filmmakers, artists and safety testers.
On the day of launch, the OpenAI website experienced heavy traffic which prevented new users from signing up for the service. Sora is a video generator tool which can transform written prompts given to it into AI-generated video clips. For example, on OpenAI’s site, a scene of a family of woolly mammoths traversing an open dessert was showcased using the tool.
In a blog post by OpenAI, the company expressed its aspirations for Sora mentioning that they soon hope to see an early version of individuals who are empowered to explore new creative ways, expand the horizons of storytelling and share their narratives through videos. The company has also integrated the image generation tool, Dall-E into ChatGPT to offer more options to the users.
However, there are certain concerns regarding the misuse of this AI video technology, critics have highlighted risks such as scams, deepfakes and disinformation. Notable examples of the risks include deepfake videos of Kamala Harris and Ukrainian President Volodymyr Zelenskyy, raising alarms about the implications of the technology. OpenAI, in response to these concerns, has stated that it would impose initial restrictions on uploads of specific individuals and would also prohibit content features nudity. The company also emphasized that it is committed to blocking some specific harmful abuses such as sexual deepfakes and child abuse materials. Sora will be available to all the users who have subscriptions to OpenAI’s services, it grants access to individuals in the US and most other countries. However, users in the UK or Europe will not be able to use the tool as of now.